Southampton Football Club, has recently announced a significant partnership with Rollbit, a leading innovator in the world of online gaming and entertainment. This partnership marks Rollbit’s first venture into the Premier League, signifying a strategic fusion of technology and sport at a pivotal moment for the club,

The partnership will prominently feature Rollbit’s logo on the Men’s First Team shirts, offering the brand high visibility during matches. Additionally, Rollbit will also gain visibility around St Mary’s, Southampton’s home ground, through LED advertising and hospitality.

Launched in 2020, Rollbit has quickly established itself as a global presence in the online gaming industry.?The company has formed several high-profile partnerships, including with Serie A giants Napoli and the world’s most subscribed esports gaming team, FaZe Clan, which boasts over 8.5 million subscribers on YouTube alone.

This partnership comes at an exciting time for Southampton Football Club, which recently secured promotion back to the Premier League. The club’s journey back to the top tier of English football has been marked by resilience and determination, culminating in a triumphant win in the Championship playoff final,

Partnership bridges football and crypto

Greg Baker, Chief Revenue Officer for Southampton Football Club, expressed his enthusiasm about the partnership, stating, “We’re pleased to welcome Rollbit, a leader in the online gaming space, into the Saints family as our official Front-of-Shirt Partner. This partnership marks a dynamic fusion of technology and sport, at an exciting time for the club as we embark on our journey back in the Premier League.?Together, we look forward to creating unforgettable moments for our fans”.

Echoing these sentiments, Sam Norman, Head of Partnerships for Rollbit, added, “Rollbit is delighted to announce its latest partnership with Southampton FC following on from their incredible win in the playoff final. We feel Southampton is the perfect club to embark on this journey with as we look to continue to expand our presence globally with one of the Premier League’s most respected teams.

As the worlds of sports and technology continue to converge, this partnership between Southampton FC and Rollbit represents a significant step forward, The growing influence of crypto and online gaming companies in sports sponsorships indicates how football clubs are diversifying their revenue streams and enhancing their global brand visibility.

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